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SU:VE:OR

Developed a complete brand ecosystem for SU:VE:OR, from visual identity and packaging to website and product strategy for sustainable vegan leather bags.

Brand CreationCreative DirectionProduct StrategyVisual Identity
Watercolor landscape painting showing a serene beach scene
Watercolor landscape painting showing a serene beach scene

"SU:VE:OR emerged from a vision to create luxury vegan leather bags that are as conscious as they are desirable. Inspired by plannt based leather material, the brand reimagines sustainable fashion for a generation that values style, ethics, and individuality. Each bag is designed to balance trend-forward appeal with environmental responsibility, offering a contemporary alternative to traditional leather. IVAMO Studios partnered with SU:VE:OR to build their identity from the ground up. Our work encompassed every facet of the brand experience — from narrative and story development to packaging, website design, and product strategy. We helped translate raw materials into a compelling lifestyle brand, one that speaks to sustainability without compromising desirability or design sensibility. The visual language is bold, modern, and intentionally tactile. Packaging, color palette, and typography reflect the textures and authenticity of the materials themselves, while the website is designed to showcase products with clarity and sophistication. Trend research informed design decisions, ensuring SU:VE:OR’s collection resonates with contemporary fashion sensibilities and viral aesthetics. Beyond visuals, we crafted a brand story that situates SU:VE:OR in the growing landscape of sustainable luxury. From sourcing ethically to designing products that appeal to conscious consumers, the brand’s identity communicates both purpose and aspiration. The result is a fully realized ecosystem that positions SU:VE:OR as a leader in the next generation of eco-conscious, stylish accessories."

Watercolor landscape painting showing a serene beach scene
Watercolor landscape painting showing a serene beach scene